Michelle White Hart

It’s one thing to make a video, it’s another thing to have people watch it and engage with you. Here are 5 ways to make videos that engage and fascinate your clients!

1. “Product Review” or “Product How-to” video. This is a fun, easy way to get a lot of video views on Youtube and Facebook by mentioning the brand name in the title. Make it for a product relevant to your business. For example, I made a ‘product how to video” that actually mentioned 2 products: “How to Shoot & Edit Video on the iPhone with iMovie app!”

So, I attracted viewers who were looking to learn the iMovie app for editing and those who wanted to learn how to make a video using their iPhone. I wasn’t trying to get a lot of views since this was a video designed for my tribe, but this video is my highest viewed video with over 33,500 views! And the numbers keep growing.

This is the video that got me an opportunity to speak on a webinar with over 1750 live participants a few weeks ago! I’ve gotten a ton of comments as well with people asking questions. Product How To videos let you stand out as the expert about products people are wanting to learn about.
2. Share Vulnerably. Vulnerability, authenticity, being honest, real, unrehearsed, non-hypey, present in the moment builds know like trust like nobody’s business!! It may not get you the most views but it will get you a lot of private messages, comments, appreciation for your courage and attracts loyal soul-mate clients. It will leave a greater impact than high production value, content, SEO/keywords etc.. if you are a transformational-preneur especially.  And many ‘big’ coaches have gotten the most views from their most spontaneous, raw, simple, vulnerable videos.

>>> Snag your spot “Double Your Confidence on Camera~ Learn how to be more vulnerable and impactful! “ 1 month program-email me now: michelle at michellewhitehart.com <<<

3. Share a slice of your life/ behind the scenes video.
This is not about sharing content! This is about sharing a snippet of your life outside of your business, so your tribe gets to know a little about you that they would never know if it was just about business. People love to know how ‘movie stars’ live. Your tribe wants to know little details about your life! Do you like skateboarding? Dancing? Eating in fancy restaurants? Going to farmer’s markets? The occasional anti-biz-video is a real treat for your tribe- and it’ll have them more engaged because it’s you sharing generously of your less public self and more of your private side.

4. Share your passion. People will feel it and be inspired and excited. Share what makes you excited– whether it’s about your business or about something you learned that you think others can benefit from. Something you are passionate about health wise, in the news, environmentally. When you are inspired, people are magnetized to you! I have to say an edge for me is to share about my interest in ETs!!! But I will do it, mark my words!! And that should really get people talkin’!!

5. Speak from your WHOLE body, not just your head! People tune you out if you’re all in your head, because they can’t feel you! Communication is 70-90% non-verbal, depending on who’s talking! So, your words are less important than your body language, your energy, your frequency, you excitement etc… You will transmit your message when you are speaking from your heart/your whole body. It allows you to connect to yourself and your viewers and they will feel related to, connected with much moreso than if you are more interested in doing it RIGHT, or looking GOOD etc…

>>> Snag your spot “Double Your Confidence on Camera~ Learn how to be more vulnerable and impactful! ” 1 month program-hit email me now michelle at michellewhitehart.com <<< <<<

For only TWO MORE DAYS, you get the 1 month package + bonuses for $477. We will work with how to be in your body so that you speak CONFIDENTLY, and TRANSMIT your message and build a tribe who resonates deeply with your message.

“Double Your Confidence on Camera~ Learn how to be more vulnerable and impactful! “
Some quick FAQ:

1. You get: 3 x 1 hour private sessions with me
2. 4 Bonuses:

1. Equipment check list
2. Content Marketing Video Script Template
3. 3 part video series: “How to Unleash Your Authentic Energy on Video” –
4. “Lights! Camera! Action!” Video Training: Learn to shoot a Video from start to finish!

This offer is only available for two more days (until Friday, August 5, at 11:59pm PST) and after that, it won’t be offered again for some time.

And of course, if you have any questions, email me: michelle at michellewhitehart.com , and I’ll email you back before you can say: ‘supercalafragalisticexpialadotious!’
Or we can hop on the phone for 15 minutes and determine whether this is a fit for you.

>>>>To reserve your space, email me right now: michelle at michellewhitehart.com <<<

Wishing you a soul-fulfilling, no-holding yourself back, fully expressed day,

To your Highly Engaging Visibility and Success!!

I’m super inspired to finally share my ancient marketing mentor!  Meet the High-Priestess, Enheduana who lived 4300 years ago!!  I’ve created a 3 part video series to share her marketing wisdom so you can learn how to transmit your message more effectively the way her incantation– nin-me-shara– changed the course of history!  Are you curious?  Click here for Video #1!

“Enheduana: Ornament of the Sky” Documentary

Though I created an awesome 40 minute documentary about En-hedu-Ana over 13      years ago– I’ve only ever shared about En-hedu-Ana’s marketing wisdom in a private program I created for Aphrodite University– thank you Dr. Amanda Noelle for creating this cutting edge- online university for priestess-preneurs!

It’s time to share En-hedu-Ana with YOU, my beloved priestess, highly-sensitive and fem preneurs!

And I have to thank Dr. Amanda Foreman for inspiring me to share En-hedu-Ana at this very moment because I just watched her  4 part documentary: The Ascent of Woman on Netflix and she shares beautifully about En-hedu-Ana at the very beginning!!  Now so many more people can learn about En-hedu-Ana in such a beautifully produced video!!

Watch Dr. Amanda’s “The Ascent of Woman” on Netflix!

The 4 part series resurrects incredible women throughout history, all over the world who have changed the course of history yet are practically unknown to most of us!!  It was thrilling to learn of these women and what they have contributed to us today.  Makes you feel proud to be a woman!

Spreading empowering images of women was the reason I entered the film industry years ago– because I didn’t feel there were enough of them and I felt the immense impact of these images on my self-esteem as a woman.  Thank you to Dr. Amanda Foreman for taking this up several notches and pulling it off stunningly!!

And now I’m teaching women-preneurs how to spread empowering images of yourselves!!  Which is what you need to attract your tribe and ideal clients and build your business!

So as you spread your message you are inspiring other women to step up and feel how awesome it is to be a woman!!  And the world benefits from your message- all at the same time!! Win-win!

What can an ancient priestess teach you about marketing your special, unique business?  A lot!  So, I’ve created a 3 part video series to share En-hedu-Ana’s marketing wisdom with you!

En-hedu-Ana’s name in Sumerian Cuneiform as it was written 4300 years ago!

In this first video I share En-hedu-Ana’s  incredible story and her first piece of wisdom in spreading your important message:

Don’t give up!!

Find out what she endured and manifested because she didn’t give up!

And stay tuned for the next 2 videos where I will teach En-hedu-Ana’s marketing wisdom about :

1. the #1 mistake fem-preneurs make when they share their message and
2. the magic ingredient to transmitting a powerful message!

How are you not giving up?  Notice how long you haven’t given up and celebrate your commitment to your message!!  It means you’ve chosen to be visible with your message!

ONLY  YOU can share YOUR message with the world and the world NEEDS your message!  Your tribe is waiting for you!

Please share any comments about En-hedu-Ana!  How does she inspire you?  Or is there another woman in history that inspires you in your business and in your life?  Please share her with us!!

It was super fun being interviewed on Blab, by Brighton West last week.  If you weren’t able to make it and you’ve never seen a Blab click this Blab and you can watch it!

 I realized that using Blab to interview your:

• colleagues

• collaborators

• favorite clients

1. It is a stable platform and much easier than Google Hangouts in my opinion.
2.  It is easy to share the link to sing up on Facebook and beyond.
3. It’s easier to see comments and interact with a ‘live’ audience
4. The replays are available immediately and easy to share on Facebook and your list etc…
5. You get exposed to all the Blabbers!

1. launch Google Chrome web browser!
2. Then go to http:www.Blab.im  and get started!

• Have fun and make it like a casual conversation between friends
• Use to build rapport with your interviewee and build each other.
• Have a few questions prepared and then improvise on the energy flowing between you.
• Ask the audience if they have any questions to post them in the comments on the side and use any of these questions if they feel useful.
• Make sure to let people know how they can reach you and let them know what you do at the beginning and at the end.  Mention your free gift if you want as well.
• Let your interviewee offer their free gift and web address as well so that they are promoting themselves.
• Let it be fun and a win win for both of you!

• You can set up a monthly or every 2 weeks, or weekly interview series.
• This provides a structure for you to be consistently visible to your tribe
• You can trade interviews with your colleagues which is a great way to get exposed to other’s tribe as each of you promotes the interview to your tribe.

Michelle

P.S. I’d love to hear if you’ve used Blab or are planning on trying it out!! Thank you for posting your comments below!

I did NOT want to make my weekly video.  

I was experiencing a familiar Visibility Stretch Hangover.  I had stretched beyond my comfort zone as a speaker at a 3 day live event: sharing both my story AND talking about Visibility in a whole NEW way, AND leading movement that integrated all the new business content we were learning.

It was VERY exciting being on my edge and going for it!  AND it was challenging to my highly sensitive nervous system!! 

So I did some healthy retreating vs. ‘hiding’ – or ‘healthy hiding’ for a day, first!  And then I made this video where I share how I tapped into my Big Why to follow through and make the video:

One thing that I didn’t mention in the video is that step 1 is to do some healthy retreating and to really acknowledge that you stretched your comfort zone when you have a Visibility Stretch Hangover.  

It’s super important to acknowledge what you did well and celebrate it or pat yourself on the back and really take that in.  It took guts and courage and energy and determination- yay you!!

Once you do step 1, you are ready to do step 2 which has to do with harnessing your Big Why which I discuss in the video.

So I ask you:  

• Why is it important for you to be visible?
• What is your Big Why?
• What inspired you to create your business?

Answering one of these questions will connect you to your purpose which is far bigger than your challenge with being visible  and it will help you get over you visibility challenges and connect you to the importance of reaching the people you are meant to serve.

Let me know in the comments your answer to any of these questions!!

And if you’d like a safe space to explore being visible, we just did a 3 day Raw selfie challenge last week in my new Facebook Group:   The Visibility Playground for Intuitive preneurs!!  It was super fun to share with each other and be visible.

Doing these kinds of Visibility practices in a safe space builds your visibility muscles proactively!  I hope you’ll join me there!  This week is a little edgier!! Jump in and find out what we’re up to!

Cheering you on in your expanded Visibility!!

Michelle

Are you sitting on a few videos that you’ve made and sweating about wether to publish them on Youtube or Facebook?

Are you judging yourself mercilessly and thinking you don’t look good enough? Sound good enough? Aren’t saying good enough stuff?

This is a truly painful spot- whether you’re an HSP= Highly Sensitive Preneur, or not…

2 of my HSP colleagues inspired me to make this video!

You are so not alone! I hear you! I have one HSP colleague who’s made close to a hundred videos and just decided she was ready to post one on Facebook!  I’m so proud of her!  It was a BIG deal to hit the Publish Video Button!

And now she’s able to share all of her amazing content.  As HSPs we have wickedly unique and much needed content to be shared with the world!

In this video I start with the first of 5 ways to help you hit the Publish Video Button!  This first step is akin to what Marie Forleo talked about in one of her videos, but I have my own spin on it.   I also mention how I compared myself to the way Marie did it and almost didn’t share it!  Yikes!  Comparisonitis is never too far away!

But I’m so glad I went ahead as I know that my particular spin is going to reach my tribe in only the way I can reach them.  I hope it reaches you!  And I hope you will be inspired to hit the Publish Video button so that you can reach your tribe in only the way YOU can reach them!

Let me know in the comments below if this helps!  And know that I’ll talk about 4 other ways to help you hit the Publish Video button in the next video.  I didn’t want this video to be too long 🙂